She worked as a fashion editor for Beauty and Living department of 'Vogue Korea', and later as a fashion director. She is currently a storyteller and a creator for 'K_note', a Creative Concept and Contents Agency. She works across fields of beauty, fashion and lifestyle, and creates stories that bridge the brand with the emotion of consumers. Through the beauty related postings of K-stylelab.com, she will share inspiring news from Korean beauty industry known as Asia's beauty mecca. She intends to introduce a practical agenda cross-covering the upscale high-class style to more popular 'pop' style.