When I finally had a chance to interview her, I asked. What do you dislike the most? She replied “injustice”. And I murmured to her fortuitous answer, “injustice it is…”. Then she said that her brand name, BOURIE literally means “Injustice” in Korean. By signifying the acts of injustice (as she named her brand so), she would achieve the paradoxical effect of making them a detestable sin”. I certainly grew even more curious about this extraordinary designer.
She studied music having a degree in composition, followed by fashion design education. She recalls that her visit to a place called 10 Corso Como was one of the most compelling moments in her life. She spotted a jacket there from Comme des Garçons which looked awfully uncomfortable and grotesque. Much to her surprise, it actually felt very comfortable and fit incredibly well. It was an inspiration to her. And later that day, she learned the designers in Comme des Garçons are mostly pattern designers with the capability to design clothes.
During her second year in fashion design education, she decided to go to Paris and enrolled herself in AICP. After her return, she did not join in the fashion industry, instead, she opened a Café. The experience running her own business might have contributed to the style of her design. Her design is rather articulate while sustaining aesthetics of the ‘unfinished’. It thus is what distinguishes her design.
Amongst many exaggerated and over-thrilled clothing designs of today, hers is modest yet intriguing and affluent with a power to tell rich stories. Her clothes are extremely well patterned and make the shape of one’s body refined with a hint of Asian influence. I would put it this way; her clothes are like songs you sing for a slow progress and honesty.
* Pop-up Period
September ~ December 2017: KSL pop-up boutique, 67 Hollywood road, Central, Hong Kong
WRITTEN BY : LEE SOWA (Contributor)